Your ads get written
while you sleep.
Midnight researches your market every night and writes a day’s worth of ads for your course, membership or coaching offer. You approve them over coffee.
Runs without you
No prompt to write, no button to press. It runs at midnight whether you log in or not.
Research first
Reddit, reviews, comments and every major ad library — before a word gets written.
In the account by 7am
Approve the batch and it is live before the cup is empty.
Your digital product gets
a full ad team
overnight.
Not a prompt box you have to remember to open. A process that runs on your offer whether or not you log in.
Research, refreshed
Where your buyers complain about courses that went unfinished, memberships they cancelled and coaching that never landed. Reddit, review sections, comment sections. Plus Meta, Google and TikTok ad libraries — not just other digital product sellers, but the industries three doors down where the good angles are hiding.
Concepts, not copies
Research is useless without a concept. The night's findings become distinct angles, each mapped to an awareness stage, each carrying the belief a digital product buyer has to hold before they will pay. Copying someone else's winning ad is the worst way to run ads.
Ads, written from the concept
Every concept becomes ads across formats and awareness stages — advertorials with matched statics, native image ads, camouflage ads, direct response statics, VSL and avatar scripts. Built around your footage, your screen recordings, your customer result clips.
You approve over coffee
The batch is waiting with the concept behind each ad. Approve the lot in one click, or reject one with a sentence about what is wrong and it gets rewritten on the spot, free. Then it goes to your ad account.
Nobody here is copying somebody else’s winning ad. Research first, concept second, ad third — every night, on your offer, without being asked.
One screen for the offer. One screen for the morning.
Describe your digital product once and add your footage. Everything after that happens without you: research, concepts, ads, and a batch waiting when you get up.
Your footage, in the ads
Add B-roll, screen recordings and phone clips of student wins — by link, no giant uploads. Every ad is written around what you actually have.
Research you can read
Four documents behind every ad: the brief, five buyers, the awareness map and the beliefs to install. Open them any time.
Set it and leave
Choose what gets made each night and the estimated cost. Then close the laptop.
Six ways into the same digital product buyer.
Every format is mapped to an awareness stage, because the person who has never bought an online course needs a different door to the one with twelve unfinished ones.
Advertorials + matched statics
A full pre-sell page with the statics written to match it, so the click and the page tell one story. Live preview, then download or paste into your builder.
Native image ads
The ones that look like a story rather than an ad. The image opens a loop, the first three lines close it. This is where most of the volume comes from.
Camouflage ads
Ads wearing the clothes of the feed — podcast clips, talking to camera, screen recordings. They get watched because they do not announce themselves.
Claymation & vintage
Pattern interrupts that survive a fast thumb. Odd enough to stop the scroll, structured enough to still sell the offer.
Direct response statics
Hook, primary text, headline and visual brief. Unsubtle, unglamorous, and the thing that quietly prints when the offer is right.
VSL & avatar scripts
The long ones that actually sell a digital product, written for a face on camera — yours, or a generated one.
That folder of B-roll is an ad account.
Your course walkthrough, the screen recording of the members area, the messy phone clip of a student hitting her first win, your old VSL scripts. It all gets written into ads instead of sitting in Drive waiting for a day you never have.
Paste a link and you are done. A shaky phone video of a real customer beats anything we could invent, so the ads are built around what you actually have.
Nothing here is invented. If it is not in your library, it is not in the ad.
Approved to live, before the coffee goes cold.
Approve the batch
One click on everything written overnight. Reject anything with a sentence about why and it is rewritten on the spot, without touching your allowance.
Download or hand it to your AI
The approved batch exports as one clean file, organised by concept and format. Give it to whatever AI tool already uploads your ads, or do it by hand in minutes.
Straight into the ad account
Approved ads land in the right campaign automatically. Or turn approval off entirely and let the whole thing run without you.
The world does not need another AI tool.
It needs the processes of people who have actually sold digital products at scale. We took a portfolio of courses and memberships to $57,000 a day, past $800,000 a month, and a single product to $3.5 million a year — and we spend $25,000 a day on ads learning what still works.
This is that system, running on your offer, every night. The closest thing to having us on your team while you sleep.
Don’t take our word for it. Verify it on Stripe.
Every figure below is hosted by Stripe. Click any one and Stripe itself shows you the revenue, on Stripe’s own domain. No screenshots, no editing.
Links open on profile.stripe.com — Stripe’s own domain. If it isn’t real, Stripe won’t show it.
We are not developers. We are marketers.
Most ad software is built by engineers who have never had to make payroll from a cold audience. Midnight is the opposite: it is our own process, the one we use daily on our own products, turned into software.
Here is Gregory on stage at the HighLevel Affiliate Accelerator walking through it in full — the same research-first method that runs on your offer every night.
Cheaper than one freelance ad. Every month.
One ad from a copywriter who understands digital products costs more than a month of this, and it arrives once. Seven-day free trial, cancel in a click.
$97/mo
One offer. Around five ads a day.
$297/mo
Three offers. Around fifteen a day. Every format.
$697/mo
Ten offers, client-ready output.
Before you ask.
Is this an ad spy tool?
No. Spy tools show you what other people are running and leave the thinking to you. We do the research and write the ads for your offer. We look at ad libraries the way a strategist does — for angles, not for something to copy.
Why digital products only?
Because a tool built for everything is built for nobody. Courses, memberships, templates and coaching sell on belief, not on shipping times. Every prompt in here was written by people selling digital products for a living.
Do I need to be a copywriter?
No, but you do need to know your offer. The intake takes ten minutes and it is the difference between ads you can run tomorrow and ads you delete.
Can I change what it writes?
Yes. Every ad takes a plain-English revision instruction, and everything is downloadable. You are the editor, not the operator.
What if I already have footage?
Upload your B-roll, your screen recordings, your phone videos of results, and it gets written into scripts and ads instead of sitting in a folder.
Tonight it works. Tomorrow you just say yes.
Ten minutes describing your digital product, once. Then it runs whether or not you show up.